How to upload YouTube Shorts
YouTube Shorts is a new feature that allows creators to upload short-form vertical videos of up to 60 seconds in length. It’s a new piece to the puzzle when it comes to social media. It was introduced in September 2020 and has since become increasingly popular, especially among Gen Z users who enjoy consuming short, bite-sized content.
In this blog post, we’ll show you how to upload YouTube Shorts, step by step.
Here are the steps to upload YouTube Shorts:
Step 1: Open the YouTube app
The first step to upload YouTube Shorts is to open the YouTube app on your mobile device or log into your YouTube account by visiting youtube.com. You can download the YouTube app from the App Store or Google Play Store if you don’t already have it installed on your phone.
Step 2: Tap on the “+” button
If you were to upload the YouTube short on mobile, go ahead and open the YouTube app, tap on the “+” button located at the bottom of the screen. This will open the camera screen, which is where you can record and upload your Shorts video.
Step 3: Record your video
Before recording your video, you can choose to add music, adjust the speed, and use different camera effects by tapping on the icons at the bottom of the screen. Once you’re ready to start recording, press and hold the record button for up to 60 seconds. You can also record multiple clips by releasing and pressing the record button again.
Step 4: Add a title and description
After recording your video, you can add a title and description to provide context and help your audience understand what your video is about. You can also add hashtags to increase the discoverability of your Shorts video.
Special Note: As of February 2023, if you’re uploading a YouTube Short on the mobile app, you can only add a Title on upload but can add a description once the video has been uploaded.
Step 5: Choose a thumbnail
YouTube Shorts automatically generates a thumbnail for your video, but you can choose to upload a custom thumbnail if you prefer. A good thumbnail can attract viewers and entice them to watch your video, so choose a thumbnail that accurately represents your content and is visually appealing.
Step 6: Publish your video
Once you have added a title, description, and thumbnail, you can publish your Shorts video by tapping on the “Publish” button. Your video will then be available for your subscribers and the wider YouTube community to watch.
Tips for creating engaging YouTube Shorts
Now that you know how to upload YouTube Shorts, let’s take a look at some tips to create engaging Shorts videos that will capture your audience’s attention.
Keep it short and sweet
YouTube Shorts are all about short-form content, so make sure to keep your video under 60 seconds. The attention span of viewers on YouTube is getting shorter, so try to deliver your message in the shortest time possible.
Focus on your niche
If you have a niche that you specialize in, it’s important to focus on that niche when creating your Shorts videos. This will help you attract an audience that is interested in your content and will be more likely to engage with your videos. If you don’t know your niche yet, you may consider hiring a digital marketer to conduct some target audience research for you.
Add a call to action
Adding a call to action at the end of your Shorts video can help drive engagement and increase the number of likes, comments, and shares. For example, you can ask your viewers to like and share the video, subscribe to your channel, or check out your other content.
Use trending topics
Keeping up with trending topics and incorporating them into your Shorts videos can help increase your reach and make your content more discoverable. You can use hashtags to connect your content with trending topics and increase your chances of going viral.
Keep it visually appealing
YouTube Shorts is a visual medium, so make sure to keep your video visually appealing. This can be achieved by using different camera angles, adding text overlays, and using a variety of visual effects.
Conclusion
YouTube Shorts is a powerful tool that can help you create engaging short-form video content and reach a wider audience. By following the steps outlined in this blog post and implementing the tips provided with a consistent schedule, your YouTube Shorts are sure to go viral!
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